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Super Bright Shampoo. Whitening & Brightening Formula. This extraordinary formula has been developed for light colored Coats to help control matting, tangling and flyaway hair. Fortified with hydrolyzed oats, chamomile and sweet almond oil, it cleans thoroughly and rinses easily leaving a sparkling clean and shinny coat.DirectionsMassage into damp fur, avoiding eyes and ears. Gently use a wet sponge or washcloth on the face. Work lather down to the tail. Rinse well with cool, clear water. Repeat for extra cleaning or deodorizing. Towel dry, then brush and comb periodically until coat is completely dry.John Paul PetSuper Bright Shampoo* Cruelty Free ** Tested on Humans First *John Paul is the co-founder of Paul Mitchell, the finest in salon hair care.