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The Show Dog Formula was created to make your dog beautiful, from the inside - out. With Omega-3 and Omega-6 fatty acids, it's ideal for any dog that suffers from skin and coat problems such as dry, itchy skin and excessive shedding. Incorporate with your dog's regular feedings to help give your dog the thick, lustrous coat they were intended to have. Daily use will help give your dog a championship coat that's the envy of the competition. The Show Dog Formula can assist by: Relieving Dry, Itchy Skin Reducing Excessive Shedding Promoting Proper Coat Quality and Growth Improving Digestion and Nutrient Absorption Championship Coats...Naturally!